This book contains 60 pieces of distilled wisdom. Read each piece of advice in one minute, or the whole book in an hour.

The sticky note format allows you to use the ideas for personal motivation, or to stimulate teams in meetings. Growth, communication, innovation, creativity, relationships and thinking are all covered. It’s an ideal format for training. It is also out in Spanish, and there is a special Indian edition. Other translation deals currently agreed are in Korean, Thai, Greek, French and Chinese.

Inspire yourself and your business with some Smart Thinking.

Kevin explains the book.

Using Smart Thinking for innovation.


“Short, direct and powerful.” Seth Godin, Author

“It’s crisply written and very clear. Just what marketing and business students need.”

Dave Trott, Author Predatory Thinking

“When you want to take your mind for a sprint, pack The Smart Thinking Book as your protein bar.”

Richard Hytner, Deputy Chairman, Saatchi & Saatchi Worldwide, and author of Consiglieri

“A fast, no bullshit shot in the arm for all of us who forget how simple business can be. Punchy + Bouncy = Refreshing!

Chris Baréz-Brown, Founder of Upping Your Elvis, and author of Shine and Free!

“So many business books comprise a few good ideas and a lot of padding. Kevin’s book is full of a lot of good ideas and NO padding. Which would you prefer?”

Euan Semple, ex-BBC, and author of Organizations Don’t Tweet, People Do

“I like my fiction meandering and time consuming. I like my non-fiction informative and straight to the point. Kevin’s book meets the second criteria admirably  – simple valuable messages, efficiently conveyed.”

George Cooper, author Money, Blood and Revolution

“Another gem from the King of Common Sense. Kevin has beautifully captured the most common challenges that we all encounter in our business lives, and distilled them down to them to their most fundamental parts, and offered a variety of possible solutions. Invaluable and inspirational.”

Chris Carmichael, Global Head of Media, HSBC

“World class trainer.”

Diana Rhodes, Head of Strategy & Planning, Royal Mail MarketReach

KEVIN DUNCAN is a business adviser and marketing expert. His books have been translated into over a dozen languages. The Diagrams Book and The Ideas Book are ideal companions to this one. Find out more at and